Introduction
Once entrepreneurs decide to create their own business, selling either their products or services, what comes next? In this lesson, you will learn how to market, how to set a price for your product or service, and how to effectively sell. Once you have all the concepts down, again take a short quiz to see how much you’ve comprehended. Also, take a minute and review the extra resources we have compiled to help you.
3.1 Introduction to Marketing
Free Enterprise Now™ is a unique curriculum that educates students about... * Free market economics * The differences between capitalism and socialism * Regulation and its impact in the free market system * Personal responsibility and principled leadership * Ethics for businesses and its leaders Activities and lessons in this curriculum are designed for students to create meaningful, practical application.
3.2 Pricing your Product
Free Enterprise Now™ is a unique curriculum that educates students about... * Free market economics * The differences between capitalism and socialism * Regulation and its impact in the free market system * Personal responsibility and principled leadership * Ethics for businesses and its leaders Activities and lessons in this curriculum are designed for students to create meaningful, practical application.
3.3 Communicating Your Message
Free Enterprise Now™ is a unique curriculum that educates students about... * Free market economics * The differences between capitalism and socialism * Regulation and its impact in the free market system * Personal responsibility and principled leadership * Ethics for businesses and its leaders Activities and lessons in this curriculum are designed for students to create meaningful, practical application.
3.4 Advertising and Promoting your Product
Free Enterprise Now™ is a unique curriculum that educates students about... * Free market economics * The differences between capitalism and socialism * Regulation and its impact in the free market system * Personal responsibility and principled leadership * Ethics for businesses and its leaders Activities and lessons in this curriculum are designed for students to create meaningful, practical application.
Lesson Completed
Congratulations! Now show off what you learned with this short quiz.
FURTHER READING: BOOKS
Made to Stick: Why Some Ideas Survive and Others Don’t by Chip Heath and Dan Heath
Selling to the Affluent by Thomas Stanly
Positioning: The Battle for Your Mind by Al Ries and Jack Trout
Influence: The Psychology of Persuasion by Robert Cialdini